As brands stepped up their climate ambition with a renewed fashion charter at COP26, pledging to set science-based targets or cut their emissions by half by 2030 to join the net-zero pathway, many today still face the challenges related to how to achieve their goals and work together with the other players in the supply chain.
If done properly, carbon offsetting can be an effective component of decarbonisation strategies to help fashion brands reach their net zero targets. With more companies turning to offsets to stick with their net zero goals, the voluntary carbon market (VCM) keeps...
Greenwashing should be a must-not-have in fashion companies’ marketing strategies as it undermines their credibility, their sustainability efforts and overall, their profits. The trouble is that there may be companies that are greenwashing their customers without even realising it.
For the last blog in our LCA series, we speak with one of our senior LCA analysts, Dr. Karpagam Subramanian, PhD in Environmental and Social Sustainability, to understand how brands can get started on LCA and learn from her experience of working with partner brands...
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